ML/AIWork

CRM & AI Systems Specialist

Gordon Hoffman · Remote · Manchester

Job description

CRM & AI Systems Specialist

Full-time | Office / Hybrid
Gordon Hoffman Solicitors

Gordon Hoffman Solicitors is a growing UK legal and financial claims business focused on fraud and APP scam claims.

We are looking for a technically minded systems and automation specialist to help us build and manage modern operational workflows across CRM, AI tools, analytics and automation systems.

This is a hands-on role working closely with management to improve internal systems, automate processes and support future AI-assisted operations.

Key Responsibilities

  • Manage and improve HubSpot CRM systems and workflows
  • Build and maintain integrations between platforms and APIs
  • Support implementation of AI-assisted operational workflows
  • Help integrate AI and automation systems into operational processes
  • Manage analytics, tracking and reporting systems
  • Support reporting, automation and operational efficiency
  • Assist with technical setup of accounts, subscriptions and integrations
  • Work with management on future system scalability and operational improvements
  • Support website, tracking and technical troubleshooting when required

Ideal Skills & Experience

We are looking for somebody with experience in several of the following:

  • HubSpot CRM
  • APIs and system integrations
  • Google and Meta tracking & analytics systems
  • Automation workflows
  • AI tools and integrations
  • JavaScript / technical web understanding
  • CRM systems and operational workflows
  • Data and analytics mindset
  • Problem-solving and independent thinking

Experience with any of the following would be an advantage:

  • Microsoft ecosystem (Azure, Dynamics 365, Power Platform)
  • BigQuery
  • SQL

What We’re Looking For

  • Strong technical and analytical mindset
  • Ability to solve operational and systems problems
  • Organised and proactive approach
  • Good communication skills
  • Comfortable working across multiple systems and platforms
  • Interested in AI, automation and operational technology

Job Type

  • Full-time
  • Office / Hybrid
  • Long-term opportunity with growing business

Salary:
Competitive and dependent on experience.

Pay: From £40,000.00 per year

Benefits:

  • On-site parking

Work Location: Hybrid remote in Salford M50 3SG

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