Internship AI Content & Communication

How will you make our customers happy?

We believe AI can make our content even sharper, smarter and more fun, without losing the bol voice. As our AI Content & Communication Intern, you’ll experiment with generative AI for copy and concepts: testing prompts, comparing output quality and editing results into on-brand, customer-friendly content. You’ll also help us build, improve and launch our own AI tools, from shaping use cases and creating examples to supporting adoption.

Next to that, you’ll help communicate about AI internally by turning experiments into clear guidelines, examples and storylines for presentations and demos. From training and improving our own tools to brainstorming and promoting new applications, you’ll be central to our next chapter in gen AI.

What will you do?

As an AI Content & Communication Intern, you’ll join bol’s in-house creative agency: burobol. Within burobol, you’ll be part of the AI team, where we explore how generative AI can help us create better, faster and more scalable content. You’ll gain experience in a diverse team of creatives, copywriters, engineers and AI specialists, working on projects that combine brand, technology and innovation. From B2C and B2B campaigns to internal tools and communication, you’ll get to work on AI projects that show up in many corners of bol, from smart tools to creative experiments and everything in between.

During your internship, you will:

Create engaging content

Help build, improve and launch our own AI tools, from use cases and examples to adoption.

Help bol colleagues create on brand content using our own AI tools

Build and improve storylines for presentations, demos and internal updates.

Co-develop creative activations that use AI or help promote new AI applications

Collaborate across design, tech and copy teams

What do you bring?

You study Communication, Creative Business, Linguistics, or related

A strong love for language

You’re curious about AI

You’ve got a creative and analytical brain

You love trying new tools (even breaking them)

Writing in Dutch? Flawless. English? Great too.

Perks of having a blue heart

Discover all perks

The culture and the office

Our colleagues work hard to make the daily lives of our customers easier and more fun. But of course, we do this in an inspiring and creative environment!

Internship allowance

Receive a monthly internship allowance of €550 (calculated on a pro-rata basis)!

On and off

At bol we understand like no other that you have to take care of yourself first, then your environment and then bol. In that order. Therefore, everyone at bol receives 29 days of vacation.

The Internship process

Everything you need to know about your application process at bol.

You apply

We review your application carefully. We aim to get in touch with you as soon as possible.

The first contact

We’ll reach out to schedule a conversation with you. And when we do, make sure to take the opportunity to ask any burning questions you might have.

The interview

During the interview, we’ll get to know each other. We’ll look at your skills and see if you’re a good fit for the team. Of course, we’ll also discuss the content of the internship and what you can expect.

A mutual match

Is there a mutual match? Then we’ll do one final double-check on the paperwork in the form of a screening. After that, your adventure at bol begins!

Any questions?

I'm Chìmene van Biezen, Recruiter at bol. Anything I can help you with regarding the Internship AI Content & Communication vacancy?

Get in touch!

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